Fox declined to make executives available for comment. No TV network likes to announce sell-out too early in the process. After all, a TV sales team may unexpectedly find itself contending with a reve...
CBS, which aired this year’s Super Bowl LVIII, didn’t declare the event all sold until November of last year. And, in a cautionary tale, Fox saw intense demand for 2023’s Super Bowl ...
An estimated 123.7 million viewers watched Super Bowl LVIII on Feb. 11, according to Nielsen, when the Kansas City Chiefs defeated the San Francisco 49ers in a rare overtime segment. CBS’ broadc...
Fox did something similar for its 2020 broadcast of Super Bowl LIV, securing the league’s approval for an additional commercial interruption that would feature two 60-second ads. Fox won approva...