Its streaming outlet Peacock is not the biggest, but it has in recent months shown new strength by broadcasting an NFL Wild Card game with solid audience response. And NBCU has worked to make the proc...
“He is a pro’s pro who operates with integrity — he is honest, fair and always true to his word.” Since taking the top job, however, Marshall has unexpectedly raised eyebrows. ...
” Marshall says he’s asked NBCU’s ad sales team to view the work through a particular lens. “Our job is to make our advertisers’ marketing more effective today than it wa...
But NBCU had also gained a reputation for throwing ideas at the wall to see what stuck — and, sometimes, scrapping offers introduced during the upfront by the time the fall season launched. Mars...